HERE ARE SOME OF THE QUESTIONS BRANDS ASK US
WHAT IS A WEB SERIES?
“A web series is a series of scripted videos, generally in episodic form, released on the Internet or also by mobile phone, and part of the emerging medium called web television. A single instance of a web series program can be called an episode or webisode.” - Wikipedia
WHAT IS A PODCAST?
"A podcast is a form of digital media that consists of an episodic series of audio or digital radio, subscribed to and downloaded through web syndication or streamed online to a computer or mobile device." - Wikipedia
WHATS THE DIFFERENCE BETWEEN A “DOWNLOAD” AND A “VIEW”?
A “download” is digital content that is stored to a local device (computer, mobile device, mp3 player, etc.) that can be played at anytime with or without connection to the internet. A “view” is digital content that is played (or streamed) via connection to the internet and is not stored on a local device.
HOW MANY SERIES DOES AUVI DIGITAL HAVE?
We currently have over 250 podcasts and web series that are divided into 16 different categories based on each series’ topic and audience.
HOW MANY PEOPLE DOWNLOAD/VIEW AUVI DIGITAL CONTENT EACH MONTH?
WHERE CAN I DOWNLOAD/VIEW AUVI DIGITAL CONTENT?
Our creators distribute their content on a multitude of platforms, websites, and apps, including, iTunes, Stitcher, Vimeo, and YouTube.
On average, nearly 80 million people download/view our content each month. For more information about the audiences of our content, visit the Research & Results page.
HOW ARE THE RESULTS OF MY AD CAMPAIGN TRACKED?
Prior to the start date, you’ll receive an analytical report for each series in your campaign that provides detailed information, such as, forecasted downloads/views, audience age and gender demographics, geographic location, and method of download/view. At the conclusion of your campaign, you will receive a similar report reviewing the actual performance for each episode of a series in which your ad was placed. For more information, email firstname.lastname@example.org.
By adding web banners, social media, and mobile links to your campaign, we can provide even more back-end information about the audience of each series. For a full list of our ad inventory and services, click here.
WHAT DOES “FORECASTED DOWNLOADS/VIEWS” MEAN?
This is the estimated number of downloads/views a new episode of a podcast or web series will receive based on the average amount of downloads/views that series has received over the 3 previous months.
WHAT HAPPENS IF THE EPISODE OF A SERIES I ADVERTISE ON DRASTICALLY EXCEEDS ITS FORECASTED NUMBER OF DOWNLOADS/VIEWS?
Congratulations!!! You’ve just experienced one of the many additional benefits to advertising with digital media. The viral experience!
WHAT HAPPENS IF my campaign DOESN’T REACH ITS FORECASTED NUMBER OF DOWNLOADS/VIEWS?
If your campaign falls short of the estimated amount of downloads/views, we will continue to insert your ad into future episodes of that series (at no additional cost to you) until the estimated amount of downloads/views has been reached.
WHERE WILL MY AD BE INSERTED INTO THE CONTENT?
Most ad placement is at the beginning, middle, or end of each episode. For a full list of our ad placement options and other services we can provide, download our Ad Inventory & Services Guide.
HOW IS MY AD INSERTED INTO THE CONTENT?
Your ad will be embedded directly into the source file of the content. This ensures that your ad will play along with the content regardless of where it is published.
WHAT CAN DIGITAL MEDIA OFFER MY BRAND THAT BROADCAST MEDIA CANNOT?
Podcasts and web series offer “on-demand” information and entertainment that is downloaded or viewed directly by the consumer. Digital media can provide exact quantities of audiences that broadcast media cannot provide. Visit the Media Comparison page to learn more about the differences between digital and broadcast media.
HOW MUCH DOES A DIGITAL AD CAMPAIGN COST?
The price of your campaign can vary based on reach, frequency, ad placement, and other services. However, you can advertise with AuVi Digital for as little as $20. For more information on prices and services, please email email@example.com.
HOW EFFECTIVE IS A DIGITAL AD CAMPAIGN?
Visit the Research & Results page to see first hand from the people who matter most. The consumers.
Do YOU HAVE PODCASTS OR WEB SERIES IN LANGUAGES OTHER THAN ENGLISH?
Yes we do! In addition to our selection of English series, we also offer series in Spanish, French, and a variety of other languages. To learn more, email firstname.lastname@example.org.
WHAT IF I CAN’T FIND A PODCAST OR WEB SERIES THAT COMPLIMENTS MY BRAND?
If we can’t find the perfect match for you from the selection of 250+ series we offer, AuVi Digital can also develop and produce original content customized for your brand. Email us for more information on creating original content.
IS MY BRAND TOO SMALL TO ADVERTISE WITH AUVI DIGITAL?
We can customize any campaign to fit any size budget. To get help building the most effective campaign for your brand, email email@example.com.
IS A DIGITAL AD CAMPAIGN RIGHT FOR MY BRAND?
If you’re looking to attract a regional, national, or global audience; increase in-store and online sales; or maximize a small marketing budget, then a digital ad campaign is a great way to increase your visibility in the marketplace and drive traffic to your brand.
Email firstname.lastname@example.org for more information about all of our advertising opportunities.